A Closer Look at LEN FA Medical Supplies
Len Fa Medical is the organisation/ company that produce, supplies the Traditional Chinese Medicine. Now let have a clear introduce of Len Fa Medical supplier.
- History of the Company
- Society
- Objective
- Mission Statement
- Industry Analysis
- The Best
- International Standards & Quality Assurance
History of the Company
Len Fa Medical Supplies Sdn Bhd, it was established in 1967 as a Traditional Chinese Medicine (TCM) trading house. After a few years of business success, Len Fa started to venture into manufacturing of TCM. Initially, for its own sales fore, but later to other trading houses as well. Today, LEN FA is not only the oldest local TCM manufacturer in Malaysia, but also one of the largest OEM manufacturers of TCM products in this country.
Although the company has already manufactured not less than 100 of TCM products and supplies to over more than 1000 retailers of Chinese medicine, the company would like to expand further into manufacturing more TCM products that none of the existing local manufacturers are producing such as Medicated Plaster for arthritis. In addition, the company would like to bring in several new TCM products from China such as herbal wines to distribute in Malaysia.
Last few years the company had been recorded in the Malaysia's Guinness Book of Record for being the 1st Traditional Chinese Medicine manufacture that produce Essence of Ostrich. Recently, the company has developed several new products to be introduced to the market such as Herbal Tongkat Ali and Herbal Aloe Vera. Time and time again the company has proven that it has the ability to adapt to the customer demand and came out with innovative products that meet the changes of time and market demand.
Technology advancement is also effecting the methodology of TCM products are sold in the market. In order to be in the fore-front of development in the TCM industry, LEN FA has rolled out with it's own web site to serve as information and contact point for those who would like to embrace in the advancement of technology.
Society
Len Fa Medical Suppliers' director Mr. Wee Ah Yoong who is currently the Chairmen of Persatuan Pengeluar Ubat Tradisional China Malaysia (Malaysia Traditional Chinese Medicine Producer Society) as well.
Objective
The organisation/ company has set the following long-term and short-term objective to be achieved over the next five years:
Long-term Objectives:
- To be listed in the second board by 2008.
- To be leading TCM health related products manufacturer in Malaysia.
- To Expand on its export market and make a stronger presence in the rest of Asia countries.
Short-term Objective:
- To build and operate a new plant in a move to meet current market demands and future new opportunities.
- To maintain "CamBeryn" brand name and have better distribution structure.
- To expand into other healthcare and pharmaceutical products.
Mission Statement
Ever since Len Fa Medical Supplies Sdn Bhd was established, the organisation/company has set it sight to be the largest manufacturer and supplier of TCM products in Malaysia, while this may be a huge task to other companies, Len Fa should not has any problem achieving its mission.
From its humble beginning as a TCM distributor, the organisation/ company has form excellent connection with almost all the Chinese Medicine retailers and suppliers in Malaysia. Currently, not only that the organisation/company is distributing its product to more than half the Chinese medicine retailers in Malaysia, but also the largest OEM for almost all the Herbal Essence Resellers.In addition, the organisation/ company has also been exporting to the Taiwan, Hong Kong, and Singapore. The most interesting point is that the organisation/ company has been growing up and having a large Industry at Sungai Buloh Industrial Park soon.
Industry Analysis
As the old said "Only though good health, can gratification can be obtained from great wealth". People are always giving a lot of the reason to avoid the physical exercise, such as no time for it, no sport center around the housing area, too tire after work. therefore people are trying to make themselves become more healthy by getting more rely on Western drug or herbs as they are easier to be prepared and consumed compared to their Traditional Chinese Medicine. In fact, physical exercise is always better/ healthy then rely on the drug.
While Western Pharmaceutical Drugs are popular, people are tired of their side effects, which brings about the resurgence of Traditional Chinese Medicine that evolves and improves over the centuries. Nowadays, the Chinese Medicine is available in the term of liquid form, pills or tablet, water-soluble granules, herbal liniment, syrup, and medicated plasters.Beside the side effects, convenient and availability are very important to customers. Western drugs companies have spent large amount of money to bring their products as convenient as possible to their customers such as setting up pharmacy in every shopping-mall, offering the products at supermarket and opening pharmacy store around the housing areas. Some of them went a step further by offering their products via the Internet. Len Fa also intend to bring the TCM to every individual home by offering its products via through the World Wide Web.
All the TCM products that are sold through the World Wide Web should be sold cheaper than the other retailers as the TCM products can be offered lower and at a discount as compare to the stores operators who are burden with various operating costs. While the marketing channels of this industry is changing from the manufacturer to the final consumers, the basic need and the demand for better health is always in existence and growing as the population of this country is aging at a longer life span.
The Best in Company
We believe every companies also have their best, for us we practice 3B; - Best Service, Best Quality and the Best timing.Best Service.
We having the best service to our client, especially after sales service. We respect to our client opinion, we do our best to our client. Therefore we care about you, we threat you to be the first.Best Quality
We also believe that only good quality product can keep the customer forever. We are not running 1 time business.Best timing
Best timing will cause the market value for each of the product, therefore we will try our best to get all our product on timing.In our company we provide the best products, especially the BIRD"S NEST and the ESSENCE OF OSTRICH.
International Standards & Quality Assurance
We employ the latest technology in our state of the art manufacturing plant, which is accredited with ISO 9001:2000, ISO 22000:2005 and HACCP (Hazard Analysis Critical Control Point) certificates. Our stringent quality control from the selection of raw materials to production, storage and delivery has led us achieving the GMP (Good Manufacturing Practice) Standards. All our products are certified HALAL by Islamic Development Department of Malaysia (JAKIM).
HALAL CERTIFICATE (JAKIM) CLICK ON THE IMAGE FOR CLOSE UP
Acreditations & Standardisations CLICK ON THE IMAGE FOR CLOSE UP
